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7 convincing functions of Sugar Market
Is your customer communication sluggish? Then retool, because with Sugar Market you can take your communication to a new level. Approach potential customers at the right time to gain more leads and increase your sales figures.
1. Intuitive Campaign Builder
Whether managing email, nurturing or trigger campaigns - create targeted campaigns with automations. Easily personalize emails, optimize the marketing workflow or create statistics. The existing email templates also offer you plenty of scope for design. Nothing suitable? Then simply design it yourself.
2. landing pages & forms
Landing pages are your flagship: customers and prospects visit these pages to get in touch with you or purchase a product. Take advantage of the endless possibilities of automation for your landing pages and save time. With the practical drag-and-drop builder, you can create forms and landing pages exactly as you want them.
3. clear reporting functions
Track and analyze your most important KPIs directly in Sugar Market. Get to know your customers better and increase your sales. Interactive marketing analysis dashboards allow you to create visually appealing reports in no time at all. A simple sharing function also supports teamwork.
4. lead generation and nurturing
Each phase of the sales funnel is tailored to customer understanding. This gives you meaningful insights into all interactions and the best qualified leads.
Lead nurturing to increase sales opportunities:
- Automated & personalized messages to customers
- Intuitive creation of automated nurturing campaigns using drag-and-drop functions
- Automatic inclusion and exclusion of contact lists and groups of people
- Comprehensive nurturing campaigns
- Workflows and rules
5. increase turnover
You probably know the situation: your employees put a lot of energy and effort into a deal and it doesn't materialize. The tool's lead scoring mechanism evaluates potential customers according to the following criteria and categorizes them into lists:
- Web activity
- Email engagement
- Campaign engagement
This allows marketers and sales staff to effectively tailor their marketing activities to a lead's score and target prospects more effectively.
6. google advertising campaigns
A plus for your advertising campaigns: you manage your Google Ads directly with Sugar Market. This allows you to track how your traffic is developing and you don't have to log in to different platforms. The result: more qualified leads.
7. SEO optimization
Sugar Market reveals what works and what doesn't on your website. Use the tool for website and SEO audits to ensure a fast loading time. This way, fewer potential customers bounce and you get the most out of your marketing.
In addition to Sugar Market, we also support you with the integration of Sugar Serve and Sugar Sell - together these SugarCRM cloud products form a holistic approach for your business.
All the advantages at a glance
Fill your lead funnel and approach your contacts at the right time to accelerate customer acquisition. As a complete solution for marketing managers, Sugar Market offers numerous advantages - information silos are a thing of the past:
- Visualization of all results via interactive dashboards (advanced analytics)
- Lead generation through multi-channel marketing: email marketing (inbound & outbound), social media management, AI-driven analyses and Google Ads management
- Improve marketing ROI
- Stronger customer loyalty through customer insights
- Lead qualification and prioritization
- All touchpoints in one place
- Analysis and reporting functions
- Management of social media, SEO and SEM measures
Take off with atlantis dx and Sugar Market!
Let your marketing, service and sales departments work hand in hand with innovative solutions from SugarCRM. At atlantis dx, we provide you with comprehensive support based on our many years of expertise in CRM consulting and implementation and offer you digital solutions from a single source. Do you have any questions about the tool or other services? We look forward to hearing from you!
Frequently asked questions about Sugar Market
Sugar Market is a marketing automation platform that relieves companies of a lot of work in their daily tasks. Both medium-sized and large companies rely on SugarCRM to simplify internal processes and increase sales.
Whether multi-channel marketing, management of Google Ads campaigns or clear reporting functions - Sugar Market offers many possible applications for a company's marketing and sales.
In addition to Sugar Market, the provider also offers the products Sugar Serve and Sugar Sell. While Sugar Serve facilitates customer service, Sugar Sell is a tool for lead management in sales, among other things.
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